Cristina Torres, dochter van Marimar Torres en lid van de vijfde generatie van de familie, treedt toe tot Marimar Estate als directeur verkoop en marketing. Cristina zal toezicht houden op de commercialisering van de wijnen van het Californische wijnhuis op de Amerikaanse markt, de directe verkoop en de Marimar Club in de VS.
Lees verder in het Engelstalige persbericht:
Cristina Torres, daughter of Marimar Torres and member of the fifth generation of the family, joins Marimar Estate as Director of Sales & Marketing. Cristina will oversee the commercialization of the wines of the Californian winery in the American market, the direct sales and the Club Marimar in the USA.
Born in California in 1988, Cristina grew up among vineyards and learned about the wine business from her mother, who had started its project in the mid-eighties in Sonoma County. After acquiring professional experience in several wine and fashion companies in different countries, Cristina joins the management of the winery, preparing for the baton that will be passed, for the first time, from mother to daughter.
For the past three years, Cristina has worked in the Brand Marketing team at Jackson Family Wines, in California, and has contributed to the creation of IWCA (International Wineries for Climate Action), co-founded by Jackson and Familia Torres. Previously, she had acquired experience for two years in wine distribution at the British firm John E. Fells, importer and distributor of wine based in London, and in the world of fashion, working in companies in San Francisco and Paris.
Cristina Torres has a Bachelor’s degree in Economics from Princeton University and an MBA from Wharton School (University of Pennsylvania). In wine education she has the WSET 3 certification of the Wine & Spirit Education Trust and she is in process of obtaining the WSET Diploma. Cristina is fluent in Catalan, Spanish, English and French.
Marimar Estate, located in California, is the winery of Marimar Torres, a member of the fourth generation of the Torres family from Spain. In 1986 she began planting vineyards and in 1992 she built the winery in the style of a traditional Catalan farmhouse. She currently cultivates 32 hectares spread over two vineyards near the Pacific Ocean, in the denominations of Sonoma Coast and Russian River Valley, named after Don Miguel and Doña Margarita in honor of her parents. The winery has the sustainability certification granted by the California Sustainable Winegrowing Alliance. In Spain, Marimar Estate sells eight references: the Pinot Noir La Masía, Mas Cavalls, Cristina, the pink Rosaleda and the new sparkling Blanc de Noirs, the Chardonnay Acero and La Masía, and Albariño, their first wine made with Spanish varieties on American soil.